Transparency vs. TMI in Coaching
As a life coach, practicing real, authentic transparency can be a very powerful tool.
It produces glue, builds trust, and creates buy in. I created an entire practice and brand based on the idea of a therapist practicing transparency- showing himself. And I’ve learned that your client will see you as a real person instead of a “coach” or “mentor”.
This will give you a with-you approach vs an at-you approach and that will make you more relatable and powerful coach in my opinion. Because relatable means you have buy in, trust, attention, and traction to make a difference in one’s life. But transparency can also be dangerous. If not done right, it can be disruptive and ruin the coach client relationship pretty damn fast.
Okay, so what does practicing transparency look like for a life coach?
Transparency doesn’t mean verbally vomiting on someone. There’s a responsibility to it. You are only sharing your story if you believe it will help your client. You are sharing so they don’t feel alone. So they know someone else went through something similar. So they know you get how that may be feeling. You are NOT sharing to vent or you’ve quickly made it about you.
I think many coaches believe they are being transparent because they are sharing something personal but it’s not relatable or benefiting the client in any way. The client may not have a negative response to it at first. But trust me, on their ride home they’re going to reflect back on the session and get pissed you made it about you. So how do you know if you’re being practicing healthy transparency or making it about you?
It’s really simple. Just ask yourself if what you’re about to share will benefit the client and/or the relationship with the client.
If the answer is yes, then do share. If the answer is no, do not. Also, remember the client may not necessarily benefit from the content of your share but the share may make you guys closer or cause them to trust you more. And that’s okay. That’s a good thing. You’re still making it about the client since building the relationship will help the client and her experience. During the session, right before you’re about to share, quickly ask yourself, lightning speed, will my client benefit from this share or will this benefit the relationship. If you believe, in your heart of hearts, that it will, then share away.
Sometimes you may share something personal with all the right intentions and believe it will help the client and/or the relationship, but not know if it actually does. Unless you directly ask the client, but even then she probably won’t be completely honest with you. Clients are usually honest when something has helped them but not so much when something didn’t because they don’t want to hurt your feelings. So at the end of the day, you just have to be honest with yourself and trust you.
Again, are you sharing your story because you honestly believe your client will benefit from it in some way or are you sharing to seek approval/validation or to brag or to vent?
Quick story. I was in a session with a therapist once, telling her how my partner at the time wasn’t treating me well and the problems we were having. Right after my share, she responded to a text from her husband — which I thought was rude, then proceeded to go on and on about how great her husband was. There was nothing in her share that helped me in anyway. There was no point or examples. It was just her telling me how amazing her husband was, almost like she was trying to convince herself.
It seemed like me complaining about my partner made her think about hers and she wanted to convince herself everything was good. I don’t know. But it’s the only thing I remember about our sessions, that one time when she bragged about how wonderful her husband was. I never saw her after that.
That’s a great example of how being transparent can repel instead of attract. Push away instead of bring in. Her transparency wasn’t healthy because she was making it about her. And maybe she didn’t even know it. She probably didn’t. But I wonder if she thought if her share was for me or her before sharing, she would have caught it and not shared what she shared.
At the end of the day, you have to decide for yourself if you’re practicing transparency or if it’s TMI.
Also, the key word is practice. Because it takes practice to know and not know. And if you share TMI unintentionally, it’s okay. It’s all part of the learning growing process. What’s important is that you make an effort to be aware and make it about the client next time. No one’s perfect, including life coaches. Be easy with yourself. But honest with yourself too.
Want to learn more about becoming a wholly authentic, transparent life coach? Explore the Catalyst Life Coaching Intensive.